GEB 4912 Business Research Methods

This course uses real-life examples of essential theories along with their practical applications to provide students with an understanding of, and practice in, the identification of business research needs; the design and preparation of or quantitative and qualitative research projects; the conduct of research projects as well as with the collection, analysis and presentation of research findings. (3 hr. Lect.)

Credits

3

Prerequisite

All bachelor level coursework

Distribution

BUS